| 8:30 AM |
Registration and Refreshments |
| 9:00 AM |
Introductions and Connections |
| 9:10 AM |
First steps in using social media tools for marketing
- Blogging basics
- Blogging for content marketing
- Social networks
- profile building
- finding business value
|
| 10:30 AM |
Networking Break |
| 10:45 AM |
- Lead generation with social media
- Customer service using social media
|
| 11:30 AM |
Business communication for the new web
- Listening - the new marketing
|
| 12:00 PM |
Lunch |
| 1:00 AM |
- How to interact on social platforms
- Profile advice for social networks
- Email marketing for the new web
- Business networking using social media and social networks
|
| 2:30 PM |
Networking Break |
| 2:45 PM |
Promotion, Outreach, and Blogging Relations
- How the web promotes good content
- Etiquette for Digg, StumbleUpon, Delicious, and More
- DIfferences between bloggers and traditional media
- Communicating the good news
|
| 3:30 PM |
Q & A and anything else |
| 4:00 PM |
Adjourn |